In this post, I will explain you about Cluster Analysis, The process of grouping objects/individuals together in such a way that objects/individuals in one group are more similar than objects/individuals in other groups.
For example, from a ticket booking engine database identifying clients with similar booking activities and group them together (called Clusters). Later these identified clusters can be targeted for business improvement by issuing special offers, etc.
Cluster Analysis falls into Unsupervised Learning algorithms, where in Data to be analyzed will be provided to a Cluster analysis algorithm to identify hidden patterns within as shown in the figure below.
For example, from a ticket booking engine database identifying clients with similar booking activities and group them together (called Clusters). Later these identified clusters can be targeted for business improvement by issuing special offers, etc.
Cluster Analysis falls into Unsupervised Learning algorithms, where in Data to be analyzed will be provided to a Cluster analysis algorithm to identify hidden patterns within as shown in the figure below.
